Action Items: The Joys of Slicing Cheese

A colleague and I are constructing a new type of organization, and at times at the outset I felt overwhelmed and a bit paralyzed. It comes with having an enormous vault of ideas, and a need for speed, while needing also to quickly put up an infrastructure (in this case a marketing infrastructure) that is [...]

Prices: To List or Not to List?

Personally, I rarely publish prices for services, because I think it encourages price shopping, and creates a climate where I can’t add value, and so I can’t compete. That’s bad for the client, because they always get nickel and dimed with mediocrity. With pure price shopping, I’m competing even with unscrupulous and dishonest service providers [...]